Peach Fuzz is Pantone's Color of the Year, and Motorola Razr's new hue

A fresh look for a nostalgic phone.
By Elizabeth de Luna  on 
Product photos of the Motorola Razr from the front and back, on an orange ombre background.
Credit: Motorola

The Pantone Color of the Year has arrived, conjuring up a delicate summer fruit at the peak of freshness. Pantone 13-1023, also known as "Peach Fuzz," is "velvety" and "gentle" with "a cozy, tender essence that embodies feelings of togetherness, community and collaboration," according to Pantone.

In an exclusive partnership, Motorola is releasing a special edition of its Razr+ in Peach Fuzz, available in select markets and priced at $699.99 ($300 off its original price.)

"We’ve seen how technology and color can intertwine to provide a vessel of expression, fostering creativity and unlocking immersive experiences along the way," Motorola said in a statement about the collab, adding that the Motorola Edge 40 Neo specifically is covered in a "vegan leather [that] beautifully complements the device’s warm, contoured design, engaging one’s senses and kindling the imagination."

I don't know about all that, but the color is lovely.

This is Motorola's second year creating devices in the Pantone Color of the Year, following their rollout of Very Peri, Aqua Foam, Black Onyx, and Ice Palace in 2022. Earlier this year, the tech company brought back their iconic "Viva Magenta" color, best known for gracing their 2000s-era flip phones.

Product photos of the Motorola Razr+ in peach fuzz, which is warm, metallic, amber orange.
Credit: Motorola
Motorola Razr+
$699.99 on Motorola.com

 

Topics Smartphones

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Elizabeth de Luna

Elizabeth is a culture reporter at Mashable covering digital culture, fandom communities, and how the internet makes us feel. Before joining Mashable, she spent six years in tech, doing everything from running a wifi hardware beta program to analyzing YouTube content trends like K-pop, ASMR, gaming, and beauty. You can find more of her work for outlets like The GuardianTeen Vogue, and MTV News right here


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